Object 1 Real Estate Development

About Object 1 Real Estate Development

Object 1 is the real estate development arm of the international TSZ Group, which has a history dating back to 2010 with prior international real estate experience (including in Spain and Ukraine). They officially launched their operations in Dubai in 2022.

• Core Philosophy: Object 1 positions its developments as “Contemporary Art Galleries,” emphasizing innovative architecture, high-end interior design, and creating spaces with strong aesthetic and functional appeal.
• Market Focus: They specialize in building smart, sustainable, and design-led apartments primarily in high-growth corridors like Jumeirah Village Circle (JVC), Jumeirah Village Triangle (JVT), and the increasingly strategic Dubai Land Residence Complex (DLRC).
• Awards and Recognition: Their fast progress has been recognized with industry accolades, including Emerging Urban Developer of the Year and awards at the Arabian Property Awards for flagship projects like LUM1NAR Towers.

Key Projects in Dubai and Quality Indicators

Object 1 has built a substantial portfolio of over 20 projects in a very short period.

Key Quality and Value Points:

1. High-Quality Fit-Out: Many of Object 1’s projects (such as 1WOOD and V1TER) are delivered fully furnished with integrated smart home systems and high-end branded appliances (often Italian).
2. Advanced Systems: They integrate sophisticated utilities, such as Daikin air conditioning systems designed to filter and humidify the air, focusing on resident well-being.
3. Customer Feedback: Public ratings and expert reviews generally praise the “humble team,” transparency in payment plans, and the quality of the concept and design (averaging around 4.3/5).

Risk Assessment and Investor Safety

1. Financial Security (RERA)

Like all registered developers in Dubai, Object 1 must comply with the Dubai Land Department (DLD) and Real Estate Regulatory Agency (RERA) regulations.

• Escrow Account: All funds collected for off-plan projects are mandated to be held in a RERA-certified Escrow Account. These funds are only released to the developer in stages, based on the verified construction progress by RERA-appointed auditors. This is the single most important safety mechanism for off-plan buyers.

2. Project Execution and Track Record

• New Developer Challenge: Object 1 is a relatively young developer in the Dubai market, and as of late 2024, they had not delivered a significant volume of projects. This is the main point of caution, as their long-term ability to manage post-handover issues and maintenance is unproven.
• Delivery Status: While initial projects (like RA1N) were slated for handover in late 2024, some reports have indicated minor delays (3–4 months), which is a common occurrence in the Dubai construction market but worth noting.

3. Investor Advantages

• Flexible Payment Plans: Object 1 is known for highly flexible payment schedules, including 1% monthly plans, which minimize the down payment burden and spread the financial commitment over the construction period.
• Strategic Location: Their focus on high-yield, high-demand areas (JVC/DLRC) mitigates market risk and targets zones with strong rental return potential (ROI).

Conclusion: Is Object 1 Right for You?

Object 1 is considered a safe and high-quality option for investors focused on:

1. Design and Quality: You prioritize modern, innovative design and high-specification finishing.
2. Growth Potential: You are looking for off-plan investments in rapidly developing neighborhoods (DLRC, JVC) with strong rental market demand.
3. Payment Flexibility: You require a developer with attractive and spread-out payment plans.

The best way to fully assess the risk is to visit their sales centres and construction sites to verify the physical progress and quality of the materials and show homes.